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Buick Introduces New Luxury Sub-Brand: Avenir

The Buick name has always represented comfortable vehicles with affordable luxury. Sure, you might opt for a Cadillac if you were looking to stand out, but the Buick name was a reliable option for those looking to add comfort and luxury without breaking the bank. With all the recent additions of high-tech safety and convenience features, the Buick brand has been looking to add a whole new level of luxury to their lineup. This is where the Avenir sub-brand will come in. Read on to learn more about the new luxury lineup from Buick. 

What's Different About the Avenir Brand?

Buick buyers have been expanding across the world, and many of the buyers are choosing models in the top two trim levels, meaning that many Buick drivers are looking for that added luxury. In order to meet the needs of a rapidly growing segment of buyers, the Buick name is adding a new lineup under the sub-brand Avenir. The name is French for "future," and represents the bold new styles that were showcased on the successful Avenir concept vehicle.

Read More: Check Out the Avenir Buick Concept Car

Avenir vehicles will "add distinct touches to Buick's timeless, sculpted designs," according to the designers. The tone for the vehicles will be inviting, but with unique seat details and modern trim materials. One new feature will be a three-dimensional mesh grille, and larger, more defined wheels.

Luxurious Buick Models in Kenosha WI 2017

If you're looking for luxury, you don't have to wait to see what the Avenir sub-brand has to offer. The 2017 Buick models available on the lot at Palmen GM have a lot to offer the tech-savvy and comfort-seeking drivers in the Kenosha and Milwaukee area. Check out the models linked below, and read other blogs on our site to see what's new and what's looking great this year from Buick!
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How is the Buick LaCrosse Different from the Buick LaCrosse Avenir?

2019 Buick LaCrosse vs 2019 Buick LaCrosse Avenir If you’re browsing or shopping for a Buick, you might come across the term Avenir? What does Avenir mean in relation to Buick models? To put simply, Avenir is an exclusive trim level that further upgrades the luxury and performance of a select few Buick models. Currently, the Avenir line, that being Buick models that offer an Avenir trim, includes the Regal, LaCrosse, and Enclave models. Today, we’ll be taking a look at the LaCrosse to showcase the differences between the standard 2019 Buick Lacrosse and the 2019 Buick LaCrosse Avenir trim. more 2019 Buick LaCrosse and Avenir Specifications Comparison First, lets’ look at the numbers. What are the differences between the baseline 2019 Buick LaCrosse compared to the 2019 Buick LaCrosse Avenir trim in terms of engine size, power output, and fuel efficiency? 2019 Buick LaCrosse and Avenir Style, Tech, and Features Now that we’ve covered the basic specification differences between the baseline LaCrosse and the Lacrosse Avenir, we have the far more complicated section of included features and aesthetic differences. So, there are 2 questions we have to deal with here. What are the standard style and technology features of the 2019 Buick LaCrosse? What new/upgraded style and technology features are found with the 2019 Buick LaCrosse Avenir? 2019 Buick LaCrosse 8-Speaker System Dusk-Sensing Headlamps Emergency Braking Assist and Preparation Fog Lights Interior Air Filtration Keyless Ignition Leatherette Seating Rearview Camera Sun Sensor Turn-Signal Mirrors Xenon High-Intensity Discharge Headlamps And More! 2019 Buick LaCrosse Avenir 11-Speaker System Adaptive Headlights All-Wheater Interior Lining and Mats Blind Spot Detection Bose® Audio Heated Steering Wheel Heated, Ventilated, and Massaging Seat Functions Lane Departure Warning Leather Seating Pre-Collision Safety System Sport Pedals And More! 2019 Buick Encore vs 2018 Buick Encore When Does the 2019 Buick LaCrosse Release in the USA? The 2019 Buick LaCrosse, and therefore the Avenir trim along with it, is currently released and available for purchase. As the Avenir is a luxury trim, its availability can be limited depending on location, so make sure to contact your local Buick dealership to determine if they have it in stock. For those in Kenosha County, please contact us here at the Palmen GM dealership for any further information regarding Buick models.

Which Buick models offer an Avenir trim?

Buick Models with Avenir luxury trim The Buick Avenir line offers even more luxury and comfort than other Buick models. The Avenir trim places an emphasis on timeless features and design to provide an impeccable experience everytime you get behind the wheel. Let's take a closer look at the Avenir features and Buick Avenir models. more Read More: How do I change a flat tire? What is the Buick Avenir trim line? Buick Avenir models feature additional design and comfort features inside and out to provide even more luxury for passengers to enjoy. Features specific to the Avenir trim line include: Unique Wheel Design: Avenir models have a special wheel design that is eye-catching and sophisticated. Avenir Badging: Avenir models feature special badging inside and out to denote their enhanced features. Responsive Performance: Avenir models boast a smooth ride, with enhanced performance options that give you confidence behind the wheel. Premium Materials: Soft-touch surfaces and meticulous craftsmanship creates a vibrant interior that exudes comfort and luxury. Which Buick Models have an Avenir trim? For 2018 models, there are two Buick models that offer an Avenir trim. The 2018 Buick Enclave Avenir offers an incredibly luxurious SUV that includes a 3-dimensional front grille, Chesnut leather interior and more. The 2018 Buick LaCrosse Avenir offers a standard panoramic power moonroof, leather-appointed seating and much more to envelop passengers in luxury. Drivers looking for more information about the Avenir trim line can contact a member of the Palmen Buick GMC Cadillac sales team today!

Ride in Style in the Buick Enclave Avenir!

2018 Buick Enclave Avenir Design Features The Avenir sub-brand of Buick offers the highest level of luxury, style, and class. The 2018 Buick Enclave Avenir is the largest of the models in the Avenir lineup, and it offers plenty of features to keep all seven passengers comfortable. Let's take a closer look at the design features of the 2018 Buick Enclave Avenir. more Read More: What's inside the 2018 Buick Enclave? 2018 Buick Enclave Avenir Exterior Design The 2018 Buick Enclave Avenir has a lower roofline than a typical Enclave. It also features a more angled windshield and a longer wheelbase to give off a more aggressive, sporty vibe. The athletic look is further completed with balanced proportions that make the Enclave Avenir more aerodynamic, and bi-functional LED projector headlamps and LED taillamps that help you light up the road ahead and ensure you will be seen from all angles. The Enclave Avenir offers a suspension with continuously variable real-time damping (CDC) that creates enhanced handling while in Sport mode. The 2018 Buick Enclave Avenir comes equipped with a 3.6-liter V6 engine that reaches up to 302 horsepower and 260 pound-feet of torque. This engine is paired with a nine-speed automatic transmission. The Enclave Avenir is capable of towing up to 5,000 pounds, giving you plenty of power to bring along anything from a trailer with gear to a boat. 2018 Buick Enclave Avenir Interior Design The Buick Enclave Avenir boats a top-of-the-line luxurious interior with premium materials and many technology and convenience amenities. A rearview camera helps you in reverse situations to see what's behind you and keep you and your surroundings safer. The Enclave Avenir has a chestnut-colored interior with ebony accents on the seats and contrast stitching. A wood-accented steering wheel adds another level of luxury, giving the interior a rich appearance. The 2018 Buick Enclave Avenir is available now at Palmen Buick GMC Cadillac. Browse our inventory and set up a test drive online today!